營銷中心積極探索(suo)宣(xuan)傳(chuan)思想(xiang)工(gong)作創新道路，在開展傳(chuan)統思想(xiang)政(zheng)治(zhi)工(gong)作基礎(chu)上(shang)，運用互聯網+思維(wei)，拓展融媒體(ti)(ti)形(xing)式開展思想(xiang)政(zheng)治(zhi)工(gong)作的有效方法，做好傳(chuan)統媒體(ti)(ti)與新興(xing)媒體(ti)(ti)的融合(he)，打出思想(xiang)政(zheng)治(zhi)工(gong)作“組合(he)拳”，實(shi)現中心“團結一致(zhi)向前看、凝心聚力謀發展”的良(liang)好氛(fen)圍。

美“音”入耳，情景教育怡心怡情。由(you)傳(chuan)統平面教(jiao)育改為(wei)“立體”教(jiao)學，以支部(bu)為(wei)單(dan)位開(kai)展(zhan)(zhan)形式多樣的教(jiao)育活(huo)動(dong)，讓(rang)思想(xiang)政治工(gong)(gong)(gong)作活(huo)靈(ling)活(huo)現(xian)，用豐富職(zhi)(zhi)工(gong)(gong)(gong)文(wen)(wen)化生(sheng)活(huo)的方式，寓教(jiao)于樂、聲(sheng)聲(sheng)入(ru)耳。機關黨(dang)支部(bu)組織職(zhi)(zhi)工(gong)(gong)(gong)聆(ling)聽(ting)紅色經典音樂，現(xian)場開(kai)展(zhan)(zhan)“學黨(dang)史(shi)胸(xiong)懷千秋偉業、開(kai)新局(ju)恰(qia)是(shi)百(bai)年風華”主題黨(dang)日活(huo)動(dong)，聆(ling)聽(ting)紅色經典旋律，致敬忘我奉獻先進(jin)模范，多角度開(kai)展(zhan)(zhan)黨(dang)史(shi)學習(xi)教(jiao)育。調度黨(dang)支部(bu)組織本部(bu)及駐外(wai)(wai)(wai)職(zhi)(zhi)工(gong)(gong)(gong)家(jia)(jia)庭，聆(ling)聽(ting)經典音樂會(hui)，讓(rang)思想(xiang)政治工(gong)(gong)(gong)作與(yu)職(zhi)(zhi)工(gong)(gong)(gong)文(wen)(wen)化生(sheng)活(huo)相結合。中心及駐外(wai)(wai)(wai)員(yuan)工(gong)(gong)(gong)家(jia)(jia)屬(shu)集體觀影活(huo)動(dong)，暖人(ren)(ren)心聚人(ren)(ren)力，安定營銷隊伍“大(da)后方”，增強(qiang)駐外(wai)(wai)(wai)人(ren)(ren)員(yuan)家(jia)(jia)庭“歸屬(shu)感(gan)”。

廉“畫”入眼，警示教育警鐘長鳴。該中心發掘基層員工(gong)自己(ji)繪制(zhi)漫(man)(man)畫，用(yong)漫(man)(man)畫講故事(shi)，用(yong)小道理引起大思(si)考(kao)，讓(rang)說(shuo)教(jiao)變(bian)為情(qing)境，讓(rang)理論成為實物。以“強化廉潔警示教(jiao)育，筑牢(lao)思(si)想道德防線(xian)”“掃除網絡謠言，清朗(lang)(lang)網絡空間(jian)”為主題(ti)，舉(ju)辦專題(ti)漫(man)(man)畫展覽，自編解說(shuo)詞(ci)，將(jiang)各類警示教(jiao)育內(nei)容用(yong)朗(lang)(lang)朗(lang)(lang)上口的解讀宣(xuan)貫到人、入(ru)耳(er)、入(ru)心。制(zhi)作廉潔漫(man)(man)畫視頻(pin)片，上傳內(nei)部網平臺，實現漫(man)(man)畫展示潛移默化教(jiao)育啟迪(di)，宣(xuan)傳以廉為榮、謹言慎行的工(gong)作作風，夯實“廉潔營銷、陽光(guang)營銷”工(gong)作基礎。

攝“影”入心，主題教育凝心聚力。用(yong)營(ying)銷人(ren)演繹(yi)營(ying)銷故事，利用(yong)多(duo)媒體平臺演繹(yi)營(ying)銷人(ren)風(feng)采，展(zhan)現(xian)團隊英姿，員(yuan)(yuan)工親身實(shi)踐、多(duo)元化展(zhan)現(xian)，真正發揮思想政(zheng)治(zhi)工作(zuo)(zuo)(zuo)凝聚人(ren)心、團結(jie)隊伍(wu)的(de)(de)作(zuo)(zuo)(zuo)用(yong)。年(nian)初，由來自(zi)中(zhong)心各部門(men)的(de)(de)員(yuan)(yuan)工代表(biao)演唱錄(lu)(lu)制(zhi)(zhi)，中(zhong)心自(zi)主拍(pai)攝(she)(she)改編(bian)版(ban)《夜空中(zhong)最亮的(de)(de)星》MV，作(zuo)(zuo)(zuo)為(wei)(wei)新春(chun)賀禮致敬營(ying)銷中(zhong)心全(quan)體員(yuan)(yuan)工，將(jiang)思想政(zheng)治(zhi)工作(zuo)(zuo)(zuo)升華(hua)為(wei)(wei)中(zhong)心全(quan)員(yuan)(yuan)為(wei)(wei)自(zi)己努力(li)工作(zuo)(zuo)(zuo)、團結(jie)協作(zuo)(zuo)(zuo)的(de)(de)感(gan)謝，改編(bian)的(de)(de)歌詞凸(tu)顯(xian)著營(ying)銷隊伍(wu)不懼風(feng)雨、辛勤付出、迎難而(er)上的(de)(de)斗志。為(wei)(wei)深入推(tui)進(jin)中(zhong)心黨(dang)史(shi)學習教育活動(dong)，中(zhong)心錄(lu)(lu)制(zhi)(zhi)拍(pai)攝(she)(she)《我與黨(dang)旗合個影》快閃視頻，來自(zi)機關本部、駐(zhu)礦(kuang)、駐(zhu)外的(de)(de)人(ren)員(yuan)(yuan)用(yong)唱紅歌，打卡紅色經典教育基(ji)地，展(zhan)現(xian)中(zhong)心各年(nian)齡階段員(yuan)(yuan)工唱經典誦紅色的(de)(de)精彩風(feng)貌(mao)。

成“像”入腦，實踐教育振奮人心。該(gai)中心(xin)(xin)(xin)緊抓營(ying)銷這一工(gong)(gong)作(zuo)主(zhu)線(xian)不(bu)動(dong)(dong)搖，營(ying)銷人一切以大局(ju)為(wei)(wei)(wei)重(zhong)、一切以事(shi)業為(wei)(wei)(wei)重(zhong)、一切以發展(zhan)為(wei)(wei)(wei)重(zhong)，為(wei)(wei)(wei)讓員(yuan)(yuan)工(gong)(gong)有充分的(de)參與(yu)感(gan)和榮譽感(gan)，中心(xin)(xin)(xin)拍(pai)攝(she)各(ge)項思想(xiang)政(zheng)治(zhi)(zhi)工(gong)(gong)作(zuo)活動(dong)(dong)中的(de)員(yuan)(yuan)工(gong)(gong)風(feng)采照片(pian)，并制作(zuo)成宣傳(chuan)排版，精準解讀每一副照片(pian)內(nei)容(rong)，記錄體(ti)現的(de)中心(xin)(xin)(xin)思想(xiang)政(zheng)治(zhi)(zhi)工(gong)(gong)作(zuo)成果成效的(de)同時(shi)，提高員(yuan)(yuan)工(gong)(gong)參與(yu)度和榮譽感(gan)。為(wei)(wei)(wei)新入職(zhi)員(yuan)(yuan)工(gong)(gong)拍(pai)攝(she)專題片(pian)，展(zhan)示(shi)了新時(shi)代營(ying)銷員(yuan)(yuan)工(gong)(gong)良好(hao)的(de)精神風(feng)貌。隨著新穎思想(xiang)政(zheng)治(zhi)(zhi)工(gong)(gong)作(zuo)模式(shi)的(de)大力推(tui)行，中心(xin)(xin)(xin)各(ge)支部、政(zheng)工(gong)(gong)科室不(bu)再滿(man)足于傳(chuan)統的(de)“規定(ding)動(dong)(dong)作(zuo)”教(jiao)育活動(dong)(dong)，紛(fen)紛(fen)出新招(zhao)、創形式(shi)，以融媒(mei)體(ti)為(wei)(wei)(wei)基礎(chu)開展(zhan)多樣化的(de)思想(xiang)政(zheng)治(zhi)(zhi)工(gong)(gong)作(zuo)，及時(shi)掌(zhang)握營(ying)銷隊伍思想(xiang)動(dong)(dong)態，營(ying)造(zao)和諧穩(wen)定(ding)的(de)思想(xiang)氛圍(wei)，為(wei)(wei)(wei)增強(qiang)(qiang)企業凝聚力，增強(qiang)(qiang)職(zhi)工(gong)(gong)歸屬感(gan)，充分發揮思想(xiang)政(zheng)治(zhi)(zhi)工(gong)(gong)作(zuo)的(de)穩(wen)定(ding)作(zuo)用(yong)。

在提高(gao)不同(tong)職(zhi)(zhi)工(gong)群體思想(xiang)(xiang)政治工(gong)作的針對(dui)性(xing)和有效(xiao)(xiao)性(xing)的同(tong)時，該中心(xin)黨(dang)委牢牢把握意(yi)識形態主(zhu)動權，針對(dui)不同(tong)職(zhi)(zhi)工(gong)群體分類別靈活開展一(yi)(yi)人一(yi)(yi)事的思想(xiang)(xiang)政治工(gong)作，引領營(ying)銷(xiao)人員樹牢“一(yi)(yi)家(jia)人、一(yi)(yi)盤(pan)棋、一(yi)(yi)條心(xin)”的大(da)局意(yi)識，堅(jian)定信心(xin)、增(zeng)強合力，更好地肩負起職(zhi)(zhi)責使命，為促進公(gong)司提質(zhi)增(zeng)效(xiao)(xiao)改革攻(gong)堅(jian)貢獻營(ying)銷(xiao)力量。